Why Maruti Suzuki sells the most Cars in India

Why Maruti Suzuki sells the most Cars in India

Maruti Suzuki is the most common car brand of India. It's the most selling car company of Indian Car Market.

Almost 50 Percent of Cars running on Indian roads are of Maruti Suzuki company.It percentage share of sells is ver large.It's the most reliable Car brand of Indian market.

It's Cars are almost of every segment ,from small hatchbackss to large 7 seater MPV's. It's the most popular name among Indians.

But now the question arises why is it so or how it became the top selling Car brand of Indian market.

Let's see why Maruti Suzuki sells the most Cars in India.

1. Cheap pricing:

One of the most important reason for becoming the most selling Car brand of India is the low price.
Since India is a country of mostly Middle-class people and they can't afford a costly Car, So they go for Maruti Suzuki instead of any other Car brand.

Maruti Suzuki's Cars are considered as cheap and best. It's Cars like the Baleno and Swift are the best selling hatchbacks of Indian Car Market.

2. Easy Maintenance:

Maruti's Cars are easy to maintain i.e, their cost of maintenance is very low and they can be maintained at very low prices and and it should be because its pricing is also low.

Its service cost is also low and it's services are available almost everywhere in India.

3. Availability of dealership everywhere:

Maruti Suzuki's showrooms are available almost everywhere in India. It's the most widespread Car dealer.

It's even available in some of the remote areas. The dealership of Maruti Suzuki is present in almost every corner of the Country and it's easily accessible to everyone. One can easily get to any showroom through the country.

4. Easy Service:

Maruti's Cars service stations are also present in almost every corner of the Country.

Many people don't buy from those Car brands whose service stations are not easily accessible even if that Car is better than Maruti's Cars.
So people opt for that Car brand whose service stations are easily available and offers good service.

So it's also a reason for Maruti Suzuki's high Car sells as everyone wants to save time and money and also everyone wants convenience in both Car purchasing and Car servicing.

5.Mindset of Indian people:

Indians have a mentality of copying others in every aspect, and this also applies to Cars.

Many people in India lack knowledge of Cars and Brands and they just simply follow thier relatives advise or neighbours advise and end up taking one of Maruti's Cars.
Also everyone knows that Maruti Suzuki is one of the oldest Car company dealing in Indian market. So everyone thinks that it's the only good Car brand and they don't go for other Cars due to their lack of trust on other Car companies.

6.Availability of all-segment Cars

Maruti Suzuki is a company whose Cars are present in every segment ranging from small hatchbacks like Alto to large 7-seaters like the Ertiga and the XL-6.
It implies that Maruti take cares of its buyers in almost every aspect.

As India is a country of mostly Middle-class people,So Maruti makes the Cars that are easy to buy and even large family vehicles are also present which increases its versatility in segment.

For detailed video: https://youtu.be/AAZdsBIRMeg.

Conclusion:

 So if we summarise the reasons for Maruti Suzuki being the highest selling Car brand in India are the low pricing, easy maintenance cost, easy service, availablity of dealership everywhere, availablity of service stations, availability of all-segment Cars and last but not the least,the mindset of Indian people.